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Key Steps for Attracting the Best People (and Keeping Them)

Create your own competitive advantage.

It’s important to put careful thought into your recruitment process to attract the right people. Here are eight key steps help.

1. Think like an employee

Before you start actively looking for new staff, read this feature on how to become an employer-of-choice. Recruitment is a full-time process. You’ll find it much easier to attract great people if you’re regularly making improvements to your employee offering and promoting your “employer brand” accordingly.

2. Plan

Once you’ve decide to hire, set dates for all key procedural check points and allocate enough time to read applications and interview candidates. If there are any significant delays, or if you appear to be disorganised, you’ll risk losing top talent.

3. Write an attractive ad

It’s not a job description it’s a job advertisement, so make sure you mention all the great employee benefits. And avoid listing all the KPI’s and role responsibilities – this will only take the focus away from what you can do to them.

Read more: Nine Things To Include In Your Job Ad

4. Use a niche job board

This will give your listing more precise market penetration than generalist platforms will. Use Scout Jobs if your business is in hospitality, retail, media, design or marketing.

Place a Scout ad here, or contact us on sales@scoutjobs.com.au.

5. Network the ad

While Scout will promote your job advertisement across its extensive network, we recommend also sharing it across your social-media channels and with any applicable industry contacts and associations. This will help maximise exposure and might lead to direct recommendations.

6. Individualise the interviews

Avoid using generic interview-question templates. Put time into planning each interview so the talent feel you are engaged with them personally. And make sure you highlight any employee benefits that are applicable to them, based on the information from their application.

Read more: Interview Tips To Help You Find The Best Talent.

7. Plan the initiation period

Plan and execute a professional induction program that makes new employees feel welcome, and that motivates them to embrace the company’s vision.

8. Lead effectively

The recent 2018 Scout survey found that the most common reason Australians left their last job was due to poor culture. Through effective leadership you can create positive work environment and retain staff.

Read: Three Ways To Be An Effective Leader in 2018

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