Digital Communications Associate

Wade Institute of Entrepreneurship

  • Date Listed: 2018-2-14
  • Location: 49 College Crescent, Parkville VIC, Australia melbourne 3052
  • Salary: Not specified
  • Industry: Advertising and Marketing
  • Position: Marketing Management
  • Work Type: Full Time Work

A creative all-rounder & digital storyteller who uses writing, design & organization skills to create brands people love and can help take our brands to the next level; driving engagement & reach.

  • Modern marketing mix - social media, storytelling, content marketing, etc.
  • Creative, collaborative, commercially-minded team
  • Work across 2 very different, dynamic & progressive brands

The opportunity

This newly created role is for a creative all-rounder and digital storyteller who uses writing, design & organization skills to create brands people love; driving deeper engagement and wider reach.

Reporting to the Associate Director – Marketing and working alongside the Communications Associate and photography/videography interns, you’ll help us plan, create and publish awesome content to help our community understand what we’re about, recruit new students and bring value to our partnerships. 

Starting date: March 2018, 12-month contract with a view to extend

About us

We’re home to two thriving education hubs where talent and ideas flourish for individuals who want to have a disproportionate impact on the world.

The Wade Institute of Entrepreneurship exists to empower the next generation of audacious entrepreneurs and to be the birthplace of game-changing enterprises. It also delivers the University of Melbourne’s Master of Entrepreneurship.

Ormond College is the largest residential College at the University of Melbourne and provides a living and learning experience to enrich students from all parts of the University and from all corners of the world.

The Marketing team is responsible for managing marketing end-to-end for Ormond College and the Wade Institute of Entrepreneurship to deliver on brand, recruitment and partnership strategic objectives.

The role

• Produce content tailored for different audiences across various channels, including social media, eDMs, website, blog, eNewsletter, marketing collateral, alumni magazine, PR.

• You’ll manage and execute the social media calendar - plan what we post and when, schedule/publish, and manage comments. As well as proactively engaging with and sharing content from our online community.

• Design and implement communication campaigns around event promotion, key initiatives, new programs, application rounds, etc.

• Identify and manage content collaboration opportunities with partners/influencers.

• Critically assess digital performance and develop responses to this.

• Keep a finger on the pulse of consumer trends and proactively suggest marketing opportunities.

• Manage website content updates and monitor the user experience.

• Create marketing collateral from in-house templates e.g. promotional posters, invites, flyers.

• Some work outside of normal weekly hours to support social media presence at events, as required.

Who we're looking for

• A strong collaborative, action-oriented and continuous learning mindset with great creative instincts.

• Excellent and adaptable written and storytelling skills, with great attention to detail – you write the kind of copy that makes people pay attention.

• Min. 2 years social media management experience.

• Entry level graphic design experience – InDesign, Photoshop.

• Excellent ability to prioritise, plan and meet deadlines.

• Familiarity with entrepreneurship landscape/marketing to 17-25 yr olds, is highly regarded.

• Any video-editing or photography skills is highly regarded or a strong desire to learn is favorable.

What’s in it for you:

• $70,000 plus 12% superannuation

• Modern marketing experience at its best

• Welcoming culture with a team of creative, commercially-minded, ambitious people who are passionate about our mission

• Career growth and professional learning opportunities

• We actively work on creating a safe inclusive environment with a focus on work/life balance

• A stunning building and park-like campus

• Employee benefits include: free on-site gym, free on-site parking, EAP Program, staff social events & activities

TO APPLY:

Email the Associate Director - Marketing, Pamela Reddi Coronell, on preddicoronell@ormond.unimelb.edu.au with your CV & cover letter.

Apply Now
  • Date Listed: 14.2.2018
  • Location: 49 College Crescent, Parkville VIC, Australia
  • Salary: Not specified
  • Industry: Advertising and Marketing
  • Position: Marketing Management
  • Work Type: Full Time Work

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