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Five Winter Events In Melbourne To Improve Your Digital Marketing Game

Learn more about SEO, digital copywriting, Facebook Live and creating engaging video content.

Storytelling With Facebook Live

Live streaming is quickly becoming the preferred method for audiences to engage with brands. At this session you’ll learn how to effectively communicate through Facebook Live, produce a sample production schedule, create your own videos and analyse the applicable data.

Business Storytelling With Facebook Live is on Thursday July 13, 6pm to 9pm at General Assembly Melbourne, 12A, 45 William Street, Melbourne.

SEO Essentials Course (ADMA)

Keeping up to date with SEO is a must for digital marketers. In this day-long course you’ll learn how to improve page rankings and click-throughs. You’ll also be exposed to practical video examples that explain how to use Google tools such as Google Keyword Planner and Google Trends.

SEO Essentials Course is on Monday June 13, at Karstens, 123 Queens Street, Melbourne.

Storytelling with Video Content

Taking audiences from rational to emotional engagement through storytelling is a key marketing skill. In this interactive class you’ll learn the practical video-making skills required to create beautiful stories that capture the imagination of your audience.

Storytelling With Video Content in is on Wednesday June 21, 6pm to 9pm at General Assembly Melbourne, 12A, 45 William Street, Melbourne.

Write Copy That People Actually Read

Looking to polish up your digital-writing skills? This session will teach you how to create engaging, relevant and fresh marketing content. Key takeaways include how to create SEO-friendly content, how to write a read-me-now headline, and how to craft business copy for Google Adwords.

Write Copy That People Actually Read in is on Tuesday August 8, 10am to 11.30am at Donkey Wheel House, L2, 673 Bourke Street, Melbourne.

Grow Your Business Through Podcasting

Intrigued by the world of podcasting and wonder how you can use the medium to market your business? Here you’ll learn how to create a powerful and engaging podcast series to attract new clients.

Grow Your Business Through Podcasting is on Friday August 11, 10am to 11.30am at York Butter Factory, 62–66 King Street, Melbourne.

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